Anyone can quickly through up a blog, there are millions of them out there but one major mistake bloggers make is not adding enough personality. Personality, on your blog, will allow you to create a deeper connection between you and your readers. Likewise, personality helps build authority and new levels of trust within your niche; the following are five ways you can make your blog more personal.
Add a picture to your sidebar
The easiest and most common method to adding personality to a blog is by adding a small picture and blurb about yourself in your sidebar. There are many plugins and widget that will allow you to insert a picture along with text to give a short “elevator speech” about who you are and what the purpose of your blog truly is. Don’t skip on this simple, yet effective, method of personalizing a blog.
Fill out your About Me page
The most powerful page you can create to add personality to your blog will be your About Me page. Your About Me page allows you to share your own story and why you began blogging; it’s the perfect place to add in trust gems and get people connected to you. Include pictures, videos or other forms of media along with your story and you’ll capture reader’s attention and start off with a great introduction that will tell who you are.
Write in your own voice
Not enough readers use their own voice when writing their blog posts.
Adding your own voice turns an otherwise boring subject into something which people can understand and gain additional perspective when you tell your readers how you personally approach a subject or did an act.
Share your own stories and recent events
Not every blog post has to be informational; in fact, it’s probably not best that you only stick to tutorials and various posts that only share technical information. Change up your blog posts from time to time by adding in a few personal ones. Talk about your recent trip, share stories about what you’re currently doing, tell your readers about your life and just generally be open to people about who you are – that’s personality and that’s what keeps people hooked.
Include multimedia of yourself
Reading text heavy blog posts day in and day out gets to be a bit of a drag; try adding different forms of media such as video or audio to your posts. Video is great for personalization because people get to fully see and hear who you are and how you act. Audio works wonders because people, when reading, often add their own voice to your text – creating audio posts will keep your own voice in their head which is a perfect touch to personalization.