Free traffic; we all want to spend less on advertising and gain more organic traffic but what are the best ways to do so? In a nutshell, social media has become a driving force to drive free traffic to websites with only limited amount of effort.
The following websites are five of the best to drive free traffic.
LinkedIn has seen an enormous spike in traffic over the last year due to the rise of web users seeking a professional and business related social media platform.
For driving highly relevant traffic, LinkedIn is a website which can’t be overlooked. Millions of LinkedIn users look for resources and content along the same line as other web users; tapping into this community can drive great amounts of free traffic.
Being a professional social media website, traffic sent from LinkedIn can be very valuable for businesses and websites; possibilities of networking opportunities and projects arise as a side benefit of the LinkedIn traffic. These opportunities can lead to increased awareness which turn into long term projects and chances to drive traffic.
Although many don’t consider it to be a search engine; YouTube is, in fact, the second largest search engine on the web.
Over a billion videos are viewed every day; websites could turn their content into video, place a link and drive a great amount of traffic with little amount of effort.
Additionally, YouTube videos rank high in Google search results thus reducing marketing costs and competition for keywords which would otherwise take months to develop and rank highly for.
These higher ranks and video placement allows you to receive tons of free traffic from those that would be interested in learning more about your website.
Twitter has many benefits from customer service, making sales but most importantly: driving traffic.
Tweets, the messages sent on Twitter, are short (only a maximum of 140 characters) but the chances for traffic can be amazing. Twitter users love to share content with others and the ability to retweet (repeating the content to others) makes for a quick and easy way to spread the content even further.
With millions of users interested in any number of topics, Twitter can drive a ton of free traffic with simple interaction with the community. The key using Twitter for traffic requires you to create remarkable content which others want to share.
One website which has arguably taken the web over is the social networking website Facebook.
With over 500 million users, Facebook allows all too quickly and easily share content, updates and interests with their friends and family.
Becoming an active Facebook user is easy and garnered with plenty of options to promote websites, such as:
• Fan pages
• Wall posts
Each of these not only drives traffic to your website through sharing but communities can be built which creates repeat traffic.
With every piece of content shared on Facebook, others will be able to find and re-share this information, perpetuating the distribution, allowing more users to find your content and converting users into website visitors – all for free.
Ustream is a social media platform which is greatly underutilized but has the potential to drive huge amounts of free traffic to a website.
Ustream is a free social media platform which lets users share live video with any that is willing to watch. Through proper branding such as website logo, web address and a description with a call to action, those visitors will be sure to visit the website if the live content is worthwhile.
Simply convert content into a format which can be shared through live video and Ustream can become one of the best ways to keep a community engage and drive traffic on a repeat basis.
Social media is growing in strength day by day, giving older methods of traffic such as advertising and search engine optimization a run for its money.
These five free methods of drive traffic can create a powerhouse campaign for any website with a tight budget or want to naturally grow traffic without the heavy costs of SEO or advertising.
Take each of these websites with the intent to build a community; through community building, traffic will build and build through user interaction, sharing and repeat visitors. From the starting point, social media is the new, best way to drive traffic to a website.