Being an author is a pretty tough job, even for those that do it as a hobby instead. Either way, many authors like to create their own website. They do so through all kinds of ways, whether they spend some money on their own domain or set-up a free Google Sites account (don’t do the latter). We’re going to take a look at five tips that will help you get an author’s website going on the right track. Obviously, you’ll want to take my advice and follow through on these tips.
Get Your Own Domain
The first mistake some authors make, especially the amateur writers, is that they don’t get their own domain name. Too many writers use Google Sites or some other free service to create their website. Of course, the biggest issue with this is that the site doesn’t seem professional because it has some company’s URL in it. Every writer with a website should shovel out the extra money to be a professional. Getting your own website is simple and can be done with little money down. In the end, your site looks more professional, especially if it’s just your first and last name ending in “.com”. In reality, people are much more likely to visit a website if it sound professional and isn’t connected to some free service.
You’re in luck though because there are so many domain registration sites out there. Of course, they can also help you design the site and manage it. All you truly need though is your own domain because you can take care of everything else yourself with a little bit of knowledge. Honestly, don’t use a free domain site to save a few dollars. It looks unprofessional, sends site visitors back the way they came, and can affect how much exposure you can really get to your audience. Don’t make that mistake.
Always Promote Your Content And Not Someone Else’s
Your author website is a place to promote yourself rather than your favorite writers. Sadly, some people spend way too much time talking about other authors that they enjoy or who inspired them to write. Don’t fall into that trap because your website is there to showcase your content. Never make your website a full-blown advertisement for other authors. Therefore, you need to push your content and your content only on the site. A mention of your favorite authors and writers on your bio page is fine, but don’t mention them in too many other places (a blog is fine).
Allow Your Readers to Interact With You
One of the smartest things you can do to make your website more popular and your readers more enthusiastic about your work is to allow people to interact with you. Obviously, you have plenty of different avenues to travel down to make a website interactive. For starters, consider the following ideas:
* Add a comments section to all of your content.
* Add a ratings section to your content.
* Add a social media sharing section to your content.
* Open a Facebook account for readers to leave wall posts.
* Open a Twitter account to allow people to send tweets to you.
Doing all of these things will help you connect with your audience even more. Luckily, plenty of people will be willing to send you feedback and questions at any time of the day. More people will want to check out your site and its content because they’ll be able to talk to others about it. Ratings will give you an idea of how much people like specific pieces that you have written. Without a doubt, you’ll want to add a great deal of interactivity to your website because it will draw in plenty of fans and repeat visitors.
Interact With Your Readers
On the flip side, you should interact with their readers when they interact with you. Respond to some e-mails or comments; drop someone a post or tweet on Facebook or Twitter. Basically, do whatever you can to keep in contact with your readers and visitors. You might even end up talking with someone that you get along with really well. Interacting with your readers is a great way to create a strong fan base that will follow you along as you write more and more content. Of course, they could also be the people that end up buying your book if you ever publish one. Keep in touch with your readers and they will reward you by continuing to come back for more.
You Need These Sections In Your Site – No Matter What
Most people add a few sections to their website to divide things up and avoid clutter. You should take this even further and use the different sections of your site to make the site as a whole even greater. So then, your site should have all of the following sections in one form or another:
* Content Section – You should have a basic content section that you can make more intricate with various subsections. Obviously, you’ll have many more subsections if you write any combination of short stories, poetry, and novels.
* Biography – Without a doubt, you need a biography sections. You can choose to add whatever you want to it, but you should definitely mention some basics. Tell your readers what you like and dislike, your favorite authors, why you write, and anything else that you can think of.
* Contact Section – This is where you’ll want to give your professional contact information for any media inquiries. Obviously, you’ll only need this section if you are a semi-professional or professional author. Having this page as an amateur author will do you no good at all.
* Blog – You should always implement a blog into your website if you are an author. Of course, you don’t have to update it every single day or even every week, but you should add some posts and updates every once in awhile. Having a blog will help any author keep their readers coming back, especially if it is updated regularly.
Sure, there are plenty of other sections that you can add to a website to make it look better. As an author, you should always be adding and refining the sections that make up your website. Keep everything looking interesting and you’ll never have a problem with losing your site visitors.
The Author And Their Website
An author’s website should always be an important part of their image. In reality, this holds true for both amateur and professional writers. You need to keep things up-to-date, interesting, and new. Adding content on a regular basis along with interacting with your readers will keep them coming back to see more. Likewise, you need to keep things looking fresh, so you should consider changing the layout of the website every so often as different things happen in your writing career. Create a website and make sure that you follow the previously mentioned tips. On top of this, don’t ever neglect your website because it’s one of the big connections you have between yourself and your audience.